New Page | Splendourgroup

Project description

OKC Home Realty Services, LLC. is a property and real estate management firm in Oklahoma City. The website we’ve built for them meets the global standard
and has helped our client stand out from its competitors. But, we have also made sure the website doesn’t seem out of place for the property management niche.
The main goal of the website is to attract new users and turn them into customers. So, the website provides detailed information about the firm’s services and the
advantages of their services. The website also needed to make it easier for users to contact OKC Home Realty Services, LLC.

Website Details

  • The website is fully responsive
  • The website is mobile-friendly
  • No. of Pages - 35
  • Category - Property Management
  • Website Hosting Site - Alibaba Cloud
  • Reliable Website Support
  • The website is easy to customize
  • A form is included

Tools and Platforms Used For Website Design

WordPress

The reason we’ve chosen WordPress as the platform to build our website is the fact that Digital Marketing is a lot easier for a WordPress website. It is also a lot easier to add content to the WordPress website.

DIVI Page Builder

The client wanted a user-friendly and dynamic website. The client also wanted to make future edits on the website on their own without any help from a web developer. For both the demands, the DIVI page builder was the perfect solution.

Tools and Platforms Used For Website Design

We also made sure that the page speed of the website is not compromised. For page speed optimization, we mainly used two plugins. These plugins are:
TinyPNG – is a WordPress plugin that automatically compresses all the JPEG and PNG images in your site. You will not notice any quality degradation in compressed images when you use tinyPNG. So, the quality of images on the site we created is good, but our client doesn’t need to worry about the site’s speed being compromised due to the image’s file size.
WP Rocket – is the most powerful caching tool on WordPress. WP Rocket minifies your HTML, JavaScript, and CSS files to create lighter files for faster load time. WP Rocket makes sure that all the unwanted images on the page are not loaded unless the visitor scrolls down the page. Many major websites, like Facebook and Youtube, use this technique. This means only part of the page is loaded at one once. This practice divides the loading time so that the user can see the content they want a lot quicker.

Page Speed Optimization

We also made sure that the page speed of the website is not compromised. For page speed optimization, we mainly used two plugins. These plugins are:
TinyPNG – is a WordPress plugin that automatically compresses all the JPEG and PNG images in your site. You will not notice any quality degradation in compressed images when you use tinyPNG. So, the quality of images on the site we created is good, but our client doesn’t need to worry about the site’s speed being compromised due to the image’s file size.
WP Rocket – is the most powerful caching tool on WordPress. WP Rocket minifies your HTML, JavaScript, and CSS files to create lighter files for faster load time. WP Rocket makes sure that all the unwanted images on the page are not loaded unless the visitor scrolls down the page. Many major websites, like Facebook and Youtube, use this technique. This means only part of the page is loaded at one once. This practice divides the loading time so that the user can see the content they want a lot quicker.

Security Configuration

We have also worked on the security of the website. The following steps have been taken to ensure the safety of the website-:

Installing Wordfence Plugin – Inbuilt endpoint firewall and malware scanner of Wordfence helps secure the website. They enable you to effectively detect
malware, check effect codes, and set up other necessary points to secure the website. We removed any detected malware from the website.

Installing the Secure Sockets Layer (SSL) – Installing SSL changes HTTP to HTTPS and establishes a website as trustworthy.
Disabling File Editing
Allowing Limited Login Attempts – This secures the site from people trying to guess the password.
Placing Recaptcha in WP-Admin and Login
Changing the WordPress Database Prefix – This gives a unique database structure to the site. WordPress websites have the same database table name, which can create security threats.
We’ve updated all the plugins and themes used by the website.
We take all website backups every week – This ensures that the website is never lost.

Search Engine Optimization (SEO)

The website is fully optimized to perform well in search engine rankings. After building the website, we also worked on the SEO of the website and its content. Our SEO efforts have been fruitful. SEO strategies that we’ve used on this website are:
  • We’ve used the targeted keywords in the content, title, and meta description properly.
  • Schema markup has been used in all the important pages to search engines better understand and display our content.
  • Alt attributes have been written for every image on the website to help the website rank well on image searches.
  • We have also provided a good structure for each content by properly optimizing the heading tags.
  • We also focused on URL optimization by putting keywords in the URL and making sure the URL is in SEO friendly format.
  • The Return Of Investment (ROI) of our client has been our main focus when doing SEO.
Our SEO efforts have been fruitful. The website is already ranking well for many targeted keywords, and schema markups have helped the website’s Click Through Rate (CTR).

Website Completion Time

  • Start Date: January 11, 2020
  • Complete Date: January 20, 2020
  • Web Design and Development - 7 Days
  • Security Configuration and Page Speed Optimization - 3 Days